You received some draft copy for an author’s website that contains the following rather long…

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 You received some draft copy for an author’s website that contains the following rather long sentence: Alexander McCall Smith was born in what is now Zimbabwe and was educated there and in Scotland before becoming a law professor in Scotland and later returning to Africa to help set up a new law school at the University of Botswana. Which of these four alternatives does the best job of revising the material to improve its readability without losing any of the original information or introducing any new information?

 a. A native of what is now Zimbabwe, Alexander McCall Smith was educated in what is now Zimbabwe as well as Scotland. He became a law professor in Scotland and later returned to Africa to help set up a law school at the University of Botswana.

 b. Alexander McCall Smith was educated in Zimbabwe and Scotland, where he became a law professor. He later returned to Africa to help set up a law school at the University of Botswana.

c. Returning to Africa to help set up a law school at the University of Botswana must’ve felt like a homecoming of sorts for Zimbabwe native Alexander McCall Smith, who was educated in both Zimbabwe and Scotland. d. Alexander McCall Smith was born in what is now Zimbabwe and was educated there and in Scotland. He became a law professor in Scotland and later returned to Africa to help set up a law school at the University of Botswana.

 

 2. Like many popular authors, Anita Shreve offers guides that help reading groups or book groups explore and discuss her novels. A typical reading guide might contain a dozen or so questions that relate to events or themes from a novel. Groups can use these questions to structure their discussions of a novel. Which of the following navigational link titles would be the most effective to use on Shreve’s website?

a. Guides for Book Groups

 b. Reading Guides

c. Discuss Shreve’s Novels d. Explore Anita’s Work

 

3. The following sentence appears on the website for Tom Vanderbilt’s Traffi c, a study of the technical and social evolution of traffi c and the never-ending attempts to making driving less dangerous and more efficient: Based on exhaustive research and interviews with driving experts and traffic officials around the globe, Traffic gets under the hood of the everyday activity of driving to uncover the surprisingly complex web of physical, psychological, and technical factors that explain how traffic works, why we drive the way we do, and what our driving says about us. [57 words] Which of the following does the best job of reducing the length and complexity of this sentence without signifi cantly altering its meaning?

a. Traffic explores the surprisingly complex web of physical, psychological, and technical factors that explain how traffic works, why we drive the way we do, and what our driving says about us. [31 words] b. Traffic relies on extensive global research to explore the surprisingly complex web of physical, psychological, and technical factors that explain how traffic works, why we drive the way we do, and what our driving says about us. [37 words] c. How traffic works, why we drive the way we do, and what our driving says about us—these are the questions addressed and answered in the exhaustively researched book Traffic. [30 words]

d. Traffic gets under the hood of the everyday activity of driving to uncover the surprisingly complex web of physical, psychological, and technical factors that explain how traffic works, why we drive the way we do, and what our driving says about us. [42 words] 4. A number of authors reach out to their reader bases by offering to participate in book group discussions via Skype. If you wanted to get the word out that a new author was available to talk with book groups via Skype, which of the following distribution methods would you choose? (For this exercise, assume that you can choose only one of these.) a. Posters in book stores b. A message printed somewhere on the cover of the book c. A Twitter update from the author d. A wall posting on the author’s Facebook page

 

 

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You received some draft copy for an author’s website that contains the following rather long… was first posted on December 31, 2020 at 7:48 pm.
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